The convergence of social media platforms and cryptocurrency investment vehicles has reached what might charitably be called its logical conclusion, as Truth Social—the platform that emerged from the deplatforming controversies of 2021—has filed an S-1 form with the SEC proposing a dual Bitcoin and Ether exchange-traded fund.
The proposed structure allocates 75% to Bitcoin and 25% to Ether, a weighting that suggests either strategic cryptocurrency positioning or the financial equivalent of hedging one’s bets across the two largest digital assets.
Crypto.com will serve the dual role of custodian and liquidity provider, shouldering responsibility for both secure asset management and market access—a partnership that reflects the exchange’s expanding ambitions beyond retail trading services.
The ETF plans to list on NYSE Arca, pending SEC approval, joining an increasingly crowded field where existing Bitcoin ETFs already command $131 billion in assets under management.
The timing proves particularly intriguing given Truth Media & Technology Group‘s recent capital-raising activities and announced Bitcoin acquisition plans from late May. This move follows the SEC’s earlier approval of Trump Media’s $2.3 billion Bitcoin treasury registration.
Company shares declined following the ETF announcement, perhaps reflecting investor uncertainty about diversifying from social media into cryptocurrency fund management—or simply market skepticism about the wisdom of combining political brands with digital asset investment products. The stock closed just under $19 after experiencing a pullback that has exceeded 40% in 2025.
The proposed fund enters a competitive landscape dominated by financial heavyweights including BlackRock, Grayscale, Fidelity, and Franklin Templeton, raising questions about Truth Social’s ability to differentiate itself beyond brand recognition.
The inclusion of Ether reflects broader Trump family involvement in Ethereum-based projects, suggesting this represents more than opportunistic cryptocurrency enthusiasm. This development parallels recent Trump-related cryptocurrency ventures, including the launch of the OFFICIAL TRUMP meme coin on the Solana blockchain that has generated significant market activity.
While Truth Social currently maintains no immediate plans to issue securities under this arrangement, the filing indicates a broader strategic pivot toward crypto-focused financial products.
The company will file amendments detailing its Crypto.com agreement, with launch anticipated later this year—assuming regulatory approval materializes.
This development exemplifies the continuing integration of traditional financial markets with cryptocurrency investments, though whether Truth Social’s brand enhances or complicates this particular ETF’s prospects remains an open question.
The fund’s ticker symbol and cash custodian details await finalization, leaving investors to contemplate whether social media platforms represent natural cryptocurrency fund managers.
